AECC Global is a leading education consultancy that helps students across the globe pursue higher education in their preferred institutions and countries. Specializing in guiding students through the complex processes of course selection, application submissions, and visa procedures, AECC Global wanted to develop a digital platform that could simplify these processes and offer personalized consultancy services. They approached Amplework Software to create an MVP to test their concept in a competitive market and enhance student engagement.
AECC Global aimed to create a user-friendly platform that would allow students to explore educational opportunities globally while receiving personalized guidance from consultants. The MVP needed to address several key challenges:
The process of selecting courses, understanding visa requirements, and applying to universities can be overwhelming for students. AECC Global wanted an intuitive system that simplified this process by providing tailored recommendations based on student profiles.
AECC Global's primary value lay in personalized consultancy. The platform needed to match students with expert consultants based on their educational goals and country preferences, offering real-time support and guidance.
The platform had to cater to students across various countries, each with unique visa regulations, university admission criteria, and course structures. AECC Global wanted a flexible system that could adapt to different regions' requirements.
Since this was a high-stakes decision for students, the MVP needed to build trust by ensuring that the platform was reliable, secure, and informative.
Amplework Software collaborated with AECC Global to build an MVP that could address these complex challenges while delivering a simple, user-friendly experience. Our approach revolved around providing a scalable platform that combined the latest in technology and personalized consultancy services.
We developed a sophisticated matching algorithm that analyzed student profiles based on academic history, career goals, and location preferences. This algorithm provided personalized course recommendations, helping students find the best options for their academic future. The platform also factored in eligibility criteria for each institution, streamlining the selection process.
We integrated a consultant matching feature that automatically paired students with experts specializing in the countries or fields of their interest. The platform facilitated real-time communication, enabling students to get instant answers to their queries. This feature added a personal touch to the digital platform, mimicking the experience of face-to-face consultancy.
AECC Global’s MVP included a step-by-step guide for visa requirements, application deadlines, and document submissions. This helped students keep track of their application process and ensured they stayed on top of deadlines. The platform offered notifications and reminders about critical dates, making the entire journey more manageable.
The platform was designed to cater to students in various regions, offering country-specific information. Whether a student was applying to universities in the UK, Canada, or Australia, the platform adjusted to provide the relevant guidelines, deadlines, and visa information.
After launching the MVP, we implemented a feedback mechanism that gathered insights from users about the platform’s functionality and areas for improvement. This allowed AECC Global to iterate and improve based on real-world user feedback, enhancing the overall student experience.
The first step was understanding the needs of students and consultants in the education consultancy space. We held multiple brainstorming sessions with AECC Global to define the most crucial features that would help students through their education journey. These insights were then translated into actionable MVP features.
We focused on designing a user-friendly interface that would guide students effortlessly through the platform. The prototyping phase involved creating intuitive flows for tasks like course selection, application tracking, and consultant communication. The UX design aimed to minimize complexity while maximizing engagement.
Our development team created personalized algorithms for both course recommendations and consultant matching. These algorithms ensured that students received tailored advice and recommendations based on their unique profiles, making their search for the right course and university much easier.
Visa and application requirements differ by country and institution, so we built a dynamic system that adjusted according to the student's preferences. By integrating detailed guides and real-time notifications, students were always up-to-date on their application status and next steps.
After launching the MVP, we supported AECC Global by continuously refining the platform based on user feedback. The system was monitored for performance issues and user behavior, ensuring that all pain points were addressed in future iterations.
AECC Global’s MVP successfully validated the concept of a digital consultancy platform, providing students with personalized and efficient guidance:
Increase in Student Engagement
The personalized matching features and real-time consultant access led to a significant increase in student engagement, with users spending more time exploring educational opportunities.
The MVP allowed AECC Global to test its concept in different regions, proving that their approach could scale across countries with diverse educational and visa requirements.
Successful Market Entry
The integrated visa and application guides reduced the number of application errors, leading to a higher acceptance rate for students applying to international universities.
Reduction in Application Errors
Consultants were able to handle more students with the help of automated matching and scheduling features, improving overall productivity.
Increased Consultant Efficiency
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