Rapawalk is an innovative custom footwear platform that allows customers to design and order bespoke shoes tailored to their style and preferences. With a focus on personalization, Rapawalk offers a wide range of customization options, from material selection to color and design choices. As the platform expanded, Rapawalk required a scalable and user-friendly e-commerce platform, complete with 3D customization tools to provide customers with a fully immersive shoe design experience.
Rapawalk faced several critical technical challenges in delivering a seamless and personalized customer experience
Rapawalk needed an interactive 3D customization tool that allowed users to visualize and design their shoes in real time. The tool had to be intuitive, responsive, and capable of rendering high-quality 3D models without compromising performance.
As Rapawalk’s customer base grew, the platform required a scalable solution to manage increased traffic, order volumes, and product listings. The e-commerce platform needed to handle high-traffic events, such as promotions and seasonal sales, while ensuring a smooth user experience.
The platform needed an integrated order management system that could handle custom shoe orders, track production progress, and manage shipping and delivery timelines. As each order was unique, the system had to be flexible and adaptable to various customization options.
To enhance user engagement and retention, Rapawalk required personalized product recommendations and a seamless design-to-purchase journey. The platform needed to analyze user preferences and provide tailored suggestions for materials, styles, and designs.
Amplework Software provided a comprehensive solution for Rapawalk, focusing on 3D customization, scalable e-commerce infrastructure, and personalized user engagement.
We developed an interactive 3D customization tool that allowed users to visualize their shoe designs in real time. Built using WebGL and Three.js, the tool rendered high-quality 3D models of shoes, enabling users to change materials, colors, and patterns instantly. The tool was optimized for performance across both desktop and mobile devices, providing a seamless design experience without lag.
To support Rapawalk’s growing customer base, we migrated the platform to Amazon Web Services (AWS), ensuring scalability and high availability. We used AWS Elastic Beanstalk for automatic scaling and load balancing, ensuring that the platform could handle high traffic volumes during promotional events. The platform was also integrated with a secure payment gateway for fast and reliable transactions.
We developed a custom order management system that tracked every stage of the production process, from design approval to manufacturing and delivery. The system was integrated with third-party logistics providers for real-time tracking of shipping and delivery. This streamlined the entire fulfillment process, ensuring that customers received regular updates on their orders.
To enhance user engagement, we implemented an AI-powered recommendation engine that analyzed user preferences and previous designs to suggest personalized materials, colors, and styles. The recommendation engine was integrated into the 3D customization tool, helping users discover new design options based on their preferences.
We used WebGL and Three.js to build the 3D customization tool, which allowed users to visualize their custom shoe designs in real time. The tool rendered high-quality 3D models of shoes, with options for changing materials, colors, and designs. The real-time rendering ensured that users could see their design updates instantly, providing a fully immersive customization experience. The tool was optimized for performance across different devices, ensuring a consistent experience on both desktop and mobile.
To ensure that the platform could scale with Rapawalk’s growth, we migrated the e-commerce platform to AWS. By leveraging AWS Elastic Beanstalk, we enabled automatic scaling based on real-time traffic patterns. The platform’s database was managed using Amazon RDS, providing high availability and secure storage for customer and order data. The platform was also integrated with Stripe for secure payment processing.
We developed a flexible order management system to handle Rapawalk’s unique production and fulfillment needs. The system tracked each custom order from design to delivery, with real-time updates on production status and shipping. We integrated third-party logistics providers for real-time shipping updates, ensuring that customers could track their orders at every stage.
To help users discover new design options, we developed an AI-powered recommendation engine that analyzed user behavior, preferences, and past designs. The engine provided personalized suggestions for materials, colors, and styles, enhancing the customization experience and increasing user engagement. These recommendations were dynamically updated as users interacted with the 3D customization tool.
A CI/CD pipeline was implemented to support continuous updates and new feature releases without disrupting the user experience. We integrated performance monitoring tools to track the platform’s performance and ensure optimal load times, particularly during high-traffic events such as sales or product launches.
Amplework Software’s technical solutions helped Rapawalk deliver a seamless and personalized shoe customization experience, driving user engagement and growth
Increase in User Engagement with 3D Customization Tool
The interactive 3D customization tool provided users with an immersive and engaging experience, leading to a 45% increase in user interaction as customers spent more time designing and personalizing their shoes.
The AWS-powered infrastructure ensured 99.9% uptime, even during high-traffic events such as sales and promotions. The platform’s ability to scale automatically allowed Rapawalk to handle a growing number of users without performance issues.
Uptime with Scalable E-commerce Platform
The integrated order management system streamlined the production and fulfillment process, leading to a 35% improvement in order turnaround times. Customers received real-time updates on their orders, improving overall satisfaction.
Faster Order Fulfillment with Real-Time Tracking
The AI-driven recommendation engine helped users discover new design options and materials, resulting in a 30% increase in repeat purchases as customers returned to create additional custom designs.
Increase in Repeat Purchases
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